SEAFWA 2008 - Our Land, Our Water

Information/Education/Marketing/
Outreach Sessions - SEAFWA 2008

Oral Presentations

Monday, October 13, 2008

Time	Presenters	Affiliation	Title
1:00 - 3:00 PM	George Bristol; Kirby Brown; David Braun; Facilitated by Carter Smith, TPWD Executive Director	Texas Coalition for Conservation; Texas Outdoor Partners; Teaming With Wildlife; TPWD	Building Partnerships for Fish and Wildlife Funding – Dedicated Funding Streams: Session description: Securing reliable and consistent funding for natural resource agencies is critical if we are to continue meeting our conservation mission. This discussion will focus on successful and ongoing Texas efforts.
3:00 - 3:30 PM			Break
3:30 - 5:00 PM	Stephanie Hussey, State Initiatives Director; Darcy Bontempo, Marketing Director	Recreational Boating and Fishing Foundation; TPWD	Marketing Partnerships to Increase Fishing License Sales: Successfully re-engaging lapsed anglers is a critical goal for state fish and wildlife agencies. RBFF has partnered with 30 states to implement various direct mail strategies in the first coordinated effort to crack this problem. Learn more about this exciting new three-year initiative and take part in a discussion about marketing to this important customer group.

Tuesday, October 14, 2008

Time	Presenters	Affiliation	Title
8:15 - 9:00 AM	Dawn Bello, Urban Outreach Coordinator; Fernando Reyes, Urban Outreach Coordinator; Facilitated by Nancy Herron, Outdoor Learning Programs Manager	TPWD/Houston, TX; TPWD/Dallas, TX; TPWD	Leveraging Resources through Unlikely Partners – Partnering with Faith-Based Organizations: Why do faith-based organizations make great partners? What's not to love? Large audiences, staff, volunteers, infrastructure, communications vehicles, built-in mentoring relationships, a ready-made support community and commitment!
9:00 - 9:45 AM	Ann Miller, Aquatic Education Coordinator; Ashley Mathews, Becoming an Outdoors Woman/Texas Outdoor Family Coordinator	TPWD; TPWD	Leveraging Resources through Unlikely Partners – Partnering with Parks: One successful way of leveraging resources and extending an agency's reach is to partner with parks, both local and state. This presentation focuses on two successful program models that promote fishing and camping to the general population by leveraging their partner's resources – facilities, labor, equipment, presence in the community and enthusiasm in reaching shared or similar goals.
9:45 - 10:15 AM			Break
10:15 - 11:00 AM	Shelly Plante, Nature Tourism Coordinator; Martha Garcia, Estero Llano Grande Park Supt.	TPWD; TPWD	Partnering with Nature Tourism Entities – Paddling Trails and the World Birding Center: Working with community partners on local, regional and statewide levels has been the key to leveraging resources and increasing promotional and marketing opportunities with these two programs. Learn more about partnering with communities and other organizations to create successful programs in this session.
11:00 - 11:45 AM	Open Discussion Facilitated by Nancy Herron, TPWD Outdoor Learning Programs Manager	TPWD	Children in Nature Discussion: How has the tide of the children and nature movement affected your state? Learn what other states are doing and how you can build on this surprising initiative to reconnect children with nature.
12:00 - 1:00 PM			Lunch
1:30 - 2:00 PM	Lydia Saldaña, Communications Division Director	TPWD	New Strategies for a Changing World – Diversity Outreach Strategies: Minority populations are growing rapidly and are grossly underrepresented in the ranks of hunters, anglers, and other outdoor recreationists. Developing successful outreach strategies to engage these new audiences is critical if natural resource agencies are to remain relevant in today's world.
2:00 - 3:00 PM	Tom Boggus, Interim Director and State Forester; Justice Jones, Mitigation and Prevention Coordinator; Angie Soldinger, Conservation Education Coordinator; John Davis, Conservation Outreach Coordinator; Facilitated by Kelly Bender, TPWD Urban Wildlife Biologist	Texas Forest Service; Texas Forest Service; Texas Forest Service; TPWD; TPWD	New Strategies for a Changing World – Changing Roles in Natural Resources: Our customers are changing, and natural resource professionals are being asked to address concerns we have not historically faced. With the rapid expansion of development, smaller average land parcel size, and the increase of "recreational landowners," our message of conservation and habitat management is being lost. Changing Roles Professional Development Program was created to build skills and provide the tools needed for natural resource professionals to tackle these new challenges. We'll examine this infinitely customizable program to get a taste of what it has to offer and explore how the program may be used in your organization.
3:00 - 3:30 PM			Break
3:30 - 4:15 PM	Greg Duffy, Executive Director; Rhonda Hurst; Expo Coordinator; Facilitated by Ernie Gammage, Urban Outdoors Program Director	Oklahoma Dept. of Fish and Wildlife Conservation; Oklahoma Dept. of Fish and Wildlife Conservation; TPWD	New Strategies for a Changing World – Outdoor Expos: Learn how an outdoor expo can build community with constituent organizations, attract partners from the outdoor industries, and deliver messages you want the public to hear.
4:15 - 5:00 PM	John Davis, Conservation Outreach Coordinator	TPWD	New Stragies for a Changing World – Case Studies in Urban Partnerships: Our constituency has urbanized. This shift has created an urban work environment that is complex and foreign to many natural resource professionals. However, along with new constraints come new opportunities. This session will highlight some of the urban partnerships that resource professionals have forged to achieve mutual benefit.

SEAFWA 2008 Platinum Sponsors

© Copyright 2007-2008 Texas Parks & Wildlife Department